INNOCREW CHARACTER DESIGN
In order to improve Innogrid's brand awareness, we decided that a separate PR and marketing tool from the brand was needed, so we developed a character that can be applied to various marketing environments and used it as a means of publicity and marketing to increase the affinity and intimacy of the service. . Characters containing InnoGrid's corporate image and service identity build a positive corporate image and enable smooth communication with consumers.

2021
Graphic Design
Application
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